Narayan Devanathan leads our Central Strategy Team as Group Chief Strategic Advisor and is in charge of developing and implementing plans that ensure our long-term success.
Armed with 25 years of experience in advertising, Narayan’s exceptional leadership skills and strategic acumen make him an ideal captain. His expertise and experience are pivotal in driving our strategic initiatives and ensuring the resounding success of our central strategy team.
Narayan’s 11-year tenure with dentsu has seen him excel in various roles, including strategic planning, and heading the solutions practice.
EXPERTISE: Solutions, Strategy, Transformation Consulting
WORK EXPERIENCE: 25 years
BRANDS He HAS HELPED BUILD: Royal Enfield, DS Group (Pass Pass, Rajnigandha Silver Pearls, Chingles), Airtel, Sprite, Shoppers Stop, ITC Foods, TVS Motors, Reckitt Benckiser, KFC, Bacardi, Teacher’s, American Express, Honda (cars and bikes), IKEA, Maruti Suzuki, Toyota, HT Media, Hitachi, Netflix, Dulux, Canon, among others.
•Invited jury member on multiple international / Indian awards (APAC: Effies, Spikes, Tangrams, Young Spikes; India: Effies, Maddies)
•Invited and published author in leading business publications (Economic Times, Financial Express, Business Standard, Mint, Afaqs, Campaign India, Best Media Info, Exchange4Media, Mumbrella Asia)
•Invited speaker at leading business and communications schools (IIM Ahmedabad, MDI Gurgaon, SIMC Pune, IIMC Delhi)
MBA, M.S., M.A. degrees from India and the United States in business, marketing and communications; work experience across India and the U.S. spanning 20+ years. I’m a marathoner and live my life with the philosophy of the long-distance runner. As the saying goes, “Everything works out in the long run.”